Print Design
Print design can take the form of booklets, business cards, letter head, and rack cards. Print design is design for anything you interact with as printed medium, driven by the customer’s needs.
Booklets, business cards, letter head, and rack cards
Consider the Westminster College Homecoming and Reunion brochure.
The Westminster College Alumni Office needed a brochure to be distributed before homecoming. This brochure acted as a timeline for the Homecoming and Reunion event. It was distributed by mail to alumni and across the campus for the event.
As mentioned, print design content and final layout is driven by the client’s needs. Westminster College Homecomming and Reuninon Brochure required regular meetings with the client and communication over email. Critical parameters were the final printed document size and the actual information content of the document. With these parameters specified, proofs were provided. Changes were made as needed and the final version was available in both print and digital formats. The digital version was formatted for Americans with Disabilities Act (ADA) accessibility.